CODE &
DESIGN
Sixteen years between design and engineering. AI-native products built end to end through agentic engineering.

Lateral thinking, rebuilt for the age of AI
A creative workshop built around physical card decks rebuilt as a fully AI-powered digital product. Prompt engineering and collision mechanics do what the cards did. The experience is built around how people actually think.
View project →An AI operating system built around how an agency actually thinks
A brand strategy agency needed an AI system built around the way they actually work. Henrietta is their institutional memory, workflow backbone, and creative co-pilot. Built from scratch to fit the team.

Exclusive membership for a Porsche racing team's inner circle
A high-end racing team needed a digital community that extended the real-world experience between events. Custom gated platform built to carry the exclusivity of the paddock into the off-season.

A premium rebrand made credible online
A commercial door and hardware company's new premium identity needed a digital home to match. Content-driven site on a headless CMS, maintainable by a non-technical team and unmistakable in a market full of mediocre competitors.
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Intellectual authority without the academic weight
A competitive strategy consultancy led by a former Fortune 500 advisor needed a site that conveyed seriousness without feeling stale. Editorial design, self-service CMS, a platform that lets the thinking speak for itself.
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A fast-growing electrical contractor that finally looks the part
Bold visual design and content architecture built to showcase project scale and team capability. Differentiated in a market full of template sites. Built to recruit as much as to sell.
View project →A craft-focused digital studio building bespoke apps and platforms for design-driven brands.
Before Planet Propaganda, I co-founded Lackner//Buckingham. iOS, Android, and web. Always custom, always considered.
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Record your voice. Make it a story they'll keep forever.
Children's books narrated by the people who matter most. StorySnap turns a smartphone and a few minutes into a keepsake built to last a lifetime, from anyone, anywhere.
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The record store feeling, rebuilt for the iPad
An immersive, interactive album experience for Acid House Kings. CD quality audio, liner notes, posters, and the sense of discovery that streaming killed. Built with Labrador Records in 2011. Still one of our favorites.
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Solo riding with a safety net built in
Track your ride, check weather, queue your playlist. When something goes wrong, send for help immediately. Montour was built for the solo cyclist who rides alone, with a real safety net.
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All your feeds. One place. Yours to curate.
A flexible RSS reader with patented letter-level bookmarking. Follow any site, save articles, build collections. Everything you read, organized around your actual thinking.
View project →Most of my career has been spent as the only technical person in a room full of strategists and designers. That is the job. Someone has to close the gap between the big idea and the working product, and that means understanding both sides well enough to make real decisions.
I think in systems: how people, process, and technology fit together. The projects I'm proudest of are the ones where the technical choices shaped the strategy and defined what was possible.